Actual discuss: With all of the social media acronyms getting used proper now, it may be onerous to grasp what’s happening. For anybody not within the know, they’re principally a special language.
But when your model is utilizing social media for enterprise, correctly utilizing social media acronyms and social media abbreviations is likely to be a part of an efficient social technique. In actual fact, it’s one of many many social media tendencies your model will need to perceive.
So don’t fear in case you thought YOLO was a frozen dessert. Or GOAT was actually, properly, only a goat.
That will help you crack the social media acronym code, we’ve collected the highest social media acronyms, initialisms, and abbreviations each marketer ought to know. They’re damaged into 5 classes:
- Community particular abbreviations
- Enterprise particular social media acronyms and abbreviations
- Technical acronyms and abbreviations used on social media
- Gen Z social media acronyms and abbreviations
- Social media acronyms for feelings
Okay — it’s time to stage up your social vocabulary RN (proper now).
Bonus: Obtain our free, customizable social media calendar template to simply plan and schedule all of your content material prematurely.
Community particular abbreviations
G+: Google +
DM: Direct Message
This can be a non-public type of communication, seen solely between the sender and the recipient. On Twitter, Fb, Instagram, and LinkedIn, customers can “slide into” somebody’s DMs by sending a non-public message.
MT: Modified Tweet
Tweets that start with MT point out that the Tweeter has edited the content material they’re retweeting for brevity or different causes. That is additionally known as a Quote Tweet.
PM: Personal Message
Personal messages are the identical as direct messages. If somebody asks you to PM them, they’re primarily asking to maneuver a public dialog into the non-public realm.
PRT: Partial Retweet
That is similar to a RT, however is used to point out that you just’re solely quoting a part of what the opposite Twitter person mentioned initially. Possibly you’re condensing to avoid wasting area in your personal commentary, for instance.
As a substitute of hitting the retweet button, or retweeting with a remark, some Twitter customers repost a tweet and use “RT” plus the person’s deal with for attribution.
AFAIK: As Far As I Know
Used when sharing info or stating one thing that you just imagine to be true, however typing AFAIK reveals that you just aren’t fully positive. You’re not sure and aren’t an knowledgeable, in any case.
AMA: Ask Me Something
AMAs are social question-and-answer periods. Corporations, influencers and model representatives would possibly host AMAs on Twitter, Reddit, or in a Fb or Instagram stay stream.
BRB: Be Proper Again
This is among the authentic social media abbreviations, first used within the late Eighties or early Nineteen Nineties. It’s from the chat discussion board period, however finds its approach again on social when the proper event requires it.
Brb simply packing our baggage 🤩https://t.co/b1xo3ErJfb
— Metro (@MetroUK) December 16, 2020
BTS: Behind the Scenes
Nope, not the Korean boy band named TIME’s 2020 Entertainer of the 12 months. This abbreviation is used to supply followers a behind-the-scenes take a look at your model.
BTW: By The Manner
This social media acronym is used so as to add additional information, go on a tangent, or throw some shade.
CMV: Change My View
You’re sharing an opinion, however are conscious that your opinion is likely to be flawed. You’re open to having a civil dialog. In actual fact, there’s a complete subreddit devoted to CMV discussions.
DYK: Did You Know
Do you know the DYK abbreviation is an effective way to share a enjoyable truth together with your social media viewers? Write in your social media caption or embrace it as a hashtag.
ELI5: Clarify It To Me Like I’m 5
This social media abbreviation is fashionable on Reddit, and is a strategy to introduce that you just’re explaining one thing complicated in a easy approach.
FBF: Flashback Friday
A strategy to throw it again to the previous on a Friday.
— Topher Grace (@TopherGrace) December 11, 2020
FOMO: Worry Of Lacking Out
If you happen to haven’t heard of FOMO, you’ve been lacking out. This social-bred phobia expresses the nervousness of absence. For the homebodies there’s the antonym acronym JOMO, which suggests Pleasure of Lacking Out.
FTW: For The Win
A typically honest, typically sarcastic, typically full-of-genuine-excitement acclamation. (And on the opposite aspect of the coin, FTL means for the loss.)
— NBA TV (@NBATV) December 16, 2020
FWIW: For What It’s Value
This social media acronym is often used to specific one’s opinion, however in a approach that isn’t impolite or overbearing. It reveals you’re not deliberately attempting to name somebody out in the event that they share one thing you don’t suppose is appropriate. You’ll most frequently discover this on Twitter or message boards.
FWIW, you should never use “Information do not care about your emotions” — even in case you’re a US Senator — if you cannot reply the query “Who misplaced the 2020 presidential race?” with out loads of stammering, mumbling or “Squirrel!”
— Jonah Goldberg (@JonahDispatch) December 15, 2020
FYI: For Your Data
This social media acronym is an informative abbreviation, typically delivered with a touch of sass.
“I am a giant lady who did a smoothie detox. Each massive lady ought to do no matter they need with their our bodies.” Lizzo responded to critics that say she’s selling “weight loss program tradition” along with her smoothie cleanse. FYI, she’s doing what SHE desires. https://t.co/mtFZpz6H0t
— InStyle (@InStyle) December 15, 2020
H/T: Hat Tip
Generally simply HT, a hat tip is a digital nod that credit an authentic supply for intel or a picture. It may well additionally stand for heard by means of.
ICYMI: In Case You Missed It
A strategy to spotlight content material or information that may have been missed within the eternal blitz that’s social media.
IMO/IMHO: In My Opinion / In My Humble Opinion
A disclaimer that somebody is sharing their opinion, not info, about one thing. Opinions are divided on whether or not the H stands for humble or trustworthy.
IRL: In Actual Life
IRL is used to differentiate when one thing occurs in actuality, not on social media, in video games or wherever else on the web.
Are you watching the #SuperBlueBloodMoon #IRL or stay on-line? It’s occurring now, so don’t miss it! Earth will proceed to dam the Solar’s gentle, casting a reddish hue onto the Moon till round 9:07am ET/6:07am PT. Have a look: https://t.co/r6X6SoMfLn pic.twitter.com/J9UfDz2NTF
— NASA (@NASA) January 31, 2018
LMK: Let Me Know
When somebody makes use of this social media abbreviation, they’re ready for suggestions or info.
NBD: No Massive Deal
Typically used as a humble brag for one thing that’s really a giant deal for the author of the social put up.
NSFW: Not Protected For Work
This one is actually not protected for work. Assume twice earlier than utilizing it — and sharing any NSFW content material — on a company account.
OC: Unique Content material
One other approach of exhibiting that you’re sharing your individual content material, not another person’s concepts or phrases. Mainly the other of RT. For instance, sharing a photograph over Twitter that you just took could be OC. Sharing another person’s picture wouldn’t.
WFH: Working From House
In all probability the social media acronym of 2020. Typically utilized in on-line chats with colleagues, however this may be helpful for social media as properly.
SMH: Shaking My Head
For the instances when it’s vital folks know that you just’re unimpressed or incredulous, and fairly probably, actually shaking your head behind that display screen.
TBH: To Be Trustworthy
Very like IMO, this social media abbreviation is used as a humble flex, to share an opinion or present you agree or disagree with one thing.
TBT: Throwback Thursday
Like FBF, that is one other social media-designated day of nostalgia.
TFTF: Thanks For The Comply with
Twitter slang. This social media abbreviation is a strategy to work together in a optimistic approach with somebody who just lately began following you on social.
TFW: That Feeling When
Precedes an usually relatable expertise, and is often accompanied by a meme.
TGIF: Thank God It’s Friday
As a result of all people’s working for the weekend.
— Collider (@Collider) December 15, 2020
TL;DR: Too Lengthy; Didn’t Learn
Often used to supply a pithy abstract on one thing too prolonged for Web consideration spans. Or it’s the abstract typed out earlier than or after the lengthy rationalization, form of just like the Coles Notes model of a social media caption.
WBW: Wayback Wednesday
Wayback Wednesday takes a visit down reminiscence lane on hump day.
WCW: Lady Crush Wednesday
A day of the week to have fun a self-identifying lady, often on Instagram, for no matter motive! (There’s additionally MCM: Man Crush Monday.) WCW can be utilized in a caption or as a hashtag.
B2B: Enterprise To Enterprise
Shorthand for an organization with business-facing priorities.
B2C: Enterprise To Shopper
Describes an organization that provides services or products on to clients.
CMGR: Neighborhood Supervisor
Neighborhood managers domesticate a model’s relationships on social media. To not be confused with social media managers, neighborhood managers interact and nurture the corporate’s neighborhood.
CTA: Name To Motion
A call-to-action is a verbal, written, or visible immediate. It gives folks a directive on what to do subsequent, whether or not that’s “Join,” “Subscribe,” or “Name us right this moment.”
Useful resource: Right here’s tips on how to write an efficient CTA.
EOD: Finish Of Day
Often to point out a deadline. For instance, “Please get this report again to me by EOD Monday.”
EM – E mail Me
There’s no have to schedule one other Zoom assembly. This may be discovered in writing.
ETA: Estimated Time Of Arrival
The abbreviation used when guessing when a deliverable is due. For instance, “What’s the ETA on that article we’re ready on?”
F2F: Face To Face
Not precisely used lots through the pandemic, however this abbreviation is used when wanting to rearrange an in-person assembly. For instance, “Quite than one other Zoom assembly, let’s schedule one thing F2F.”
IAM: In a Assembly
An abbreviation to point out that now shouldn’t be the best time for a cellphone name or an infinite barrage of textual content messages. You’re busy, and really most likely with a consumer.
KPI: Key Efficiency Indicator
A key efficiency indicator is a broad measurement that tracks how successfully an organization is conducting its targets.
Useful resource: These are the KPIs to trace as a way to measure your model’s success.
MoM: Month Over Month
Used to point out development or quantitative modifications occurring every 4 weeks. Generally used for modifications in income, lively customers, web page views or signal ups. There’s additionally YoY: 12 months over 12 months. This measures the identical quantitative metrics, however evaluating information over 12 months as an alternative of 4 weeks.
Out of Workplace
Often included in an automatic e mail, scheduled to be despatched when somebody is aware of they are going to be away from the workplace on vacation, travelling for work, or in an prolonged workshop. For instance, “I’ll attempt to get again to you by Monday as I will probably be OOO for the following three days on trip.”
P/E: Worth to Earnings
A ratio or metric usually utilized by traders and enterprise analysts to find out the worth of an organization.
ROI: Return On Funding
ROI measures how a lot revenue is delivered for given company initiatives. ROI is among the commonest methods companies assess the success of campaigns and ventures.
Useful resource: Learn to monitor and enhance your social media ROI.
SEM: Search Engine Advertising and marketing
Search engine advertising and marketing is a technique of promoting on the Web. It entails buying adverts on search engines like google and yahoo to extend web site visitors.
web optimization: Search Engine Optimization
SEO goals to enhance natural search engine outcomes and improve the visibility of content material on the internet.
Useful resource: Does social media affect web optimization? We let you already know right here.
SERP: Search Engine Outcomes Web page
These are the paid and natural web page outcomes which can be displayed by a search engine after a person performs a search.
SMART: Particular, Measurable, Attainable, Related, Well timed
A typical enterprise acronym utilized in goal-setting. It reminds the particular person setting the targets to create ones that may be tracked and truly achieved.
Useful resource: Right here’s tips on how to set SMART targets to arrange your model for social media success.
SMB: Small and Midsize Companies
Small companies are companies with lower than 50 staff. Midsize (or medium-sized) companies usually have lower than 250. Additionally they are typically known as small and midsize enterprises (SMEs).
Useful resource: Is your model a small enterprise? Listed below are some ideas that can assist you together with your social media technique.
SMP: Social Media Platform
A social media abbreviation that’s typically used to consult with a selected social community.
SMM: Social Media Advertising and marketing
The follow of accelerating model consciousness and consideration on social media, with the target of constructing relationships and producing leads.
SMO: Social Media Optimization
Social media optimization ensures using the suitable platforms for model advertising and marketing. It’s similar to SMM.
SoLoMo: Social, Native, Cell
Social, native, cell describes the convergence of cell and regionally focused social media advertising and marketing that’s grown in recognition because of geo-location know-how.
SRP: Social Relationship Platform
An SRP is a centralized platform that makes use of enterprise-grade know-how to permit firms to publish on a number of social media websites, in addition to monitor, average, and analyze.
Useful resource: If you happen to’re searching for an instance of an SRP, look no additional. Hootsuite is a social relationship platform and right here’s tips on how to use it.
TOS: Phrases Of Service
Phrases of service are the authorized guidelines customers conform to observe to make use of a social platform.
UGC: Consumer-Generated Content material
Consumer-generated content material refers to any content material, together with posts, photos, or movies, created by customers of a platform reasonably than a model.
WOM: Phrase Of Mouth
Phrase-of-mouth advertising and marketing refers back to the viral passing of brand name dialog on-line by means of the lively encouragement of an organization.
API: Software Programming Interface
An API is a set of instruments, definitions, and protocols that enables software program builders to backend one system with one other. As an example, Google Maps has APIs obtainable for internet browser and app integration in order that totally different firms can combine map know-how.
CMS: Content material Administration System
A content material administration system is a platform that hosts the creation and administration of digital content material. Common content material administration techniques embrace WordPress, Joomla, and Drupal.
CPC: Price Per Click on
Often known as ppc (PPC), this abbreviation refers back to the value an advertiser pays for every click on earned on a marketing campaign.
CR: Conversion Charge
The conversion fee measures the proportion of people that have taken an motion in your marketing campaign resembling views, registrations, downloads, purchases. Conversions are a key metric in relation to calculating ROI.
CRO: Conversion Charge Optimization
Measures taken to enhance conversions.
CTR: Click on-Via Charge
A click-through fee represents the proportion of people that click on on a hyperlink after being introduced with the choice.
CX: Buyer Expertise
Buyer expertise refers back to the relationship a buyer has with an organization by means of varied interactions and touchpoints. Mapping out the shopper journey is an efficient approach to make sure a buyer may have a very good expertise together with your firm.
ESP: E mail Service Supplier
In easy phrases, an ESP is a third-party firm that provides e mail providers, resembling publication deployment or advertising and marketing campaigns. Common firms embrace MailChimp, Fixed Contact, and Drip.
FTP: File Transport Protocol
A approach of transferring information or copying information between computer systems. Typically used for file switch between a server on a community and a consumer’s pc. This is among the best methods of transferring information — and in addition the oldest, because it was going down within the pre-internet period.
GA: Google Analytics
Google Analytics is an analytics platform for web sites. It permits entrepreneurs to trace web site guests, referrals, bounce charges, and extra.
Useful resource: We let you know tips on how to arrange Google Analytics and use it to trace your model’s social media success.
IM: Instantaneous Messaging
Sending a typed message to another person’s pc instantly. For instance, you may ship an IM over Slack, Google’s Hangout Conversations or Skype chat.
OS: Working System
The software program that runs a pc, pill or smartphone. For instance, if you get a notification in your iPhone to replace to 14.3, you’re updating the OS that runs your cellphone.
PV: Web page Views
Web page views is a tally of what number of guests have landed on a given internet web page. General web page views stats usually tracked alongside distinctive web page views.
RSS: Wealthy Web site Abstract
RSS, typically often called Actually Easy Syndication, is a format for syndicating internet content material. (Which means content material from one web site is made obtainable for an additional web site.) Podcasts, blogs, and publishers depend on RSS feeds to share their content material with a large viewers.
Useful resource: Take a look at the Hootsuite Syndicator.
Saas: Software program As A Service
Software program as a service refers to cloud-based purposes which can be obtainable to clients over the Web. It’s typically also called “on-demand software program” or software program plus providers.” Examples embrace e mail and calendar apps, and Hootsuite.
Share of voice measures the quantity of publicity an organization owns in comparison with its opponents. Social share of voice, however, measures model publicity based mostly on social dialog about an organization.
UI: Consumer Interface
The visible a part of a system that’s been designed for finish customers. Mainly, it’s the place people and machines meet.
URL: Uniform Useful resource Locator
A URL is the worldwide internet handle of an internet site or web page.
UV: Distinctive Views
Distinctive views is the variety of particular person viewers of a web page, video, or picture. For instance, if a single person reads a narrative on an internet site 10 instances, it would register as 10 web page views and one distinctive view.
UX: Consumer Expertise
In digital design, person expertise examines how successfully folks interface with techniques resembling web sites or purposes. Good UX goals to grasp customers’ values, wants, talents, and boundaries.
VPN: Digital Personal Community
A non-public community that offers the person anonymity when utilizing the web by providing an encrypted connection, versus being on a public community. A VPN is likely to be used to guard the person from hackers or spyware and adware.
With the ability to join with Gen Zers on social media issues. This technology has a spending energy of over $143 billion within the USA, worth individualism, and put their cash the place their values are. So, how do you market to them?
Generally, to do this, you’ve acquired to talk their language. Listed below are the social media abbreviations Gen Z is utilizing proper now.
If you happen to’ve acquired the 411, you already know what’s up.
AF: As F–––
An addition for emphasis, i.e. I’m hungry AF.
AFK: Away From Keyboard
Used to let others know there is likely to be a little bit of a delay in replying to their message as a result of, properly, you aren’t at your keyboard proper now or are at present offline.
BAE: Earlier than Anybody Else
Affectionate time period for somebody’s boyfriend, girlfriend, or crush.
BC: As a result of
‘Trigger BC is simply simpler.
BFF: Greatest Associates Endlessly
An acronym that reveals somebody is a extremely, actually shut buddy. Like, the most effective.
FFS: For F–––‘s Sake
Simply complete exasperation.
FML: F––– My Life
Typically used earlier than or after an unlucky anecdote.
FWIW: For What It’s Value
A strategy to chip in a single’s two cents.
GOAT: Best Of All Time
This social media acronym acknowledges the easiest of their subject. Not everybody will get to be a GOAT. For instance, Simone Biles is the gymnastics GOAT.
HMU: Hit Me Up
Name me, get in contact, slide into my DMs, and many others.
IDK: I Don’t Know
If you happen to don’t know what this implies, IDK how that can assist you.
ILY: I Love You
Generally additionally written as ILU. Additionally acceptable are hearts and blow-kiss emojis.
ISO: In Search Of
Typically utilized in boards and teams the place issues are solicited, bought, or exchanged.
JK: Simply Kidding
A useful add-on for when the joke’s not apparent.
Placing tales within the Wendy’s app.
jk nobody requested for that. pic.twitter.com/AqIA0o1C2V
— Wendy’s (@Wendys) November 18, 2020
JTM: Simply the Messenger
Shorthand to point that you just’re not the supply of the data you’re sharing. Typically utilized in teams and message boards.
A approach of claiming, “cool” or “all good” or “I acquired it.” However if you sort KK, you’re exhibiting that you just’re chill about that call. You’re informal.
LOL: Laughing Out Loud
As a result of we will’t hear your laughter on the Web.
LMAO: Laughing My A–– Off
For when laughing usually doesn’t lower it. Or when one thing is actually humorous.
MRW: My Response When
A social media acronym that’s most frequently paired with a picture or GIF to point out the way you’re feeling about one thing.
Simply, neglect about it.
NYT: Title Your Commerce
Utilized in teams and boards the place exchanges are made. Has misled many to imagine The New York Instances is in very excessive demand.
Obvs goes with out saying.
Precedes a direct quote or paraphrase picked up from eavesdropping.
OMG: Oh My God
Or “Oh My Goodness” additionally works.
OMW: On My Manner
Means somebody is coming IRL.
Please, sans vowels.
PSA: Public Service Announcement
A strategy to broadcast a message thought-about precious to most people.
You requested for a #PSA in regards to the overuse of high-beam headlights.
— Cst. Marc Taraso (@CstTaraso9345) December 6, 2020
RN: Proper Now
An actual-time temper, i.e. “So hungry RN.” It’s also possible to ask somebody WYD RN? (Translation: What are you doing proper now?)
ROFL: Rolling On The Flooring Laughing
A full diploma above LMAO.
For critical incredulity.
TIL: In the present day I Realized
A gap for sharing a brand new bit of data, derived from a Reddit discussion board of the identical identify.
TIL: The critters mostly known as daddy longlegs spiders will not be spiders. They’re Opiliones and also called harvestmen. They’re additionally arachnids, however are extra carefully associated to scorpions . Therefore, they don’t produce venom or silk and don’t have fangs both,and are fully innocent from todayilearned
TMI: Too A lot Data
Used earlier than offering an excessive amount of info (i.e. “this can be TMI, however…”). Or to inform somebody they’ve: “That’s gross! TMI!”
TTKU: Attempt To Maintain Up
Typically utilized in a sassy strategy to name somebody out after they’re not fairly quick sufficient to grasp a joke or a truth.
TY: Thank You
WBU: What About You
“I’m doing nice, WBU?”
WDYM: What Do You Imply
An abbreviation to point out you don’t completely get what’s happening proper now. You want somebody to make clear for you.
WTF: What The F–––
YOLO: You Solely Dwell As soon as
Only some years in the past, YOLO was used lots to point out that you just’re dwelling your greatest life. Now, in true Gen Z type, it’s principally utilized in an ironic approach.
YW: You’re Welcome
Don’t point out it, utilizing solely as many letters as vital.
The social media managers on the market know that social media acronyms is principally one other language. (Particularly if you add in all these social media definitions it’s good to know too!)
But it surely isn’t one which’s onerous to grasp. In actual fact, you may take into account this record your English-to-social media abbreviation cheat sheet. Bookmarked alongside our Social Media Dictionary, you’ll be fluent very quickly.
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